Following the success of its FIFA World Cup 2026 Ballers, ZURU is upping its game by tackling a new sport with its surprise collectible series — football.
Together with the NFL and NFL Players, the licensing arm of the NFL Players Association (NFLPA), ZURU is rolling out a new line of Ballers to unbox, featuring fan-favorite football stars from across the league. Marking ZURU’s first expansion into NFL territory, the mystery capsules will launch Oct. 22, coinciding with the kickoff of the 2026 football season.

The starting lineup features 32 football MVPs to score, including NFL icons like Patrick Mahomes, Travis Kelce, Josh Allen, Joe Burrow, Jalen Hurts, and more. There are also six rare figures on the roster — Aaron Rodgers, Jalen Hurts, C.J. Stroud, Justin Jefferson, Joe Burrow, and Christian McCaffrey — all with a replica team helmet accessory. Sports superfans can chase two super-rare pulls: Josh Allen and Patrick Mahomes, both paired with their MVP trophies.
“Adding the NFL alongside our existing NBA and FIFA partnerships builds a sports portfolio that very few toy companies in the world can claim. We’re proud to be working with the NFL and the NFLPA to bring the league’s biggest stars to fans in a format that’s authentic, accessible, and built to be collected — and we’re grateful for the trust the world’s most iconic sports properties continue to place in ZURU as a licensee,” said Aneisha Vieira, Head of Licensing and Partnerships, ZURU.
The NFL Ballers will start rolling out onto shelves Oct. 22 at Target, Walmart, Myer, and sporting goods stores. For more information, visit ZURU.com.
FIFA WORLD CUP 2026 BALLERS SERIES 1
Kids can build their dream team with collectibles inspired by the FIFA World Cup 2026. Open each mystery capsule to reveal one of 33 players, a collectible coin, a miniature soccer ball, and an additional surprise.
