Warner Bros. Interactive Entertainment, TT Games, The Lego Group, and Lucasfilm launched Lego Star Wars: The Force Awakens. Developed by TT Games and Warner Bros. Interactive Entertainment, the video game is available now for the PlayStation4, PlayStation3, PlayStation Vita, Xbox One, Xbox 360, Wii U, Nintendo 3DS family of systems, Windows PC, Mac, and on the App Store for iPhone, iPad, and iPod touch. [Read more...]
Disney Consumer Products and Interactive Media unveiled its new product line inspired by Disney Channel’s upcoming animated TV series Elena of Avalor, which debuts Friday, July 22. The Disney Store Michigan Ave. location in Chicago commemorated the launch of Elena of Avalor products in store by creating a custom window display with art from the series. Actress Jenna Ortega, who voices Elena’s younger sister, Isabel, and stars on Disney Channel’s Stuck in the Middle, was there to help unveil the new design to fans. [Read more...]
Mattel introduced WellieWishers, an American Girl line geared to kids ages 5 to 7. The 14-inch dolls and accessories will include a theater stage and a wooden playhouse with more than 30 pieces. The line will also include a dress-like-your-doll collection, which is available through American Girl’s catalogue and americangirl.com. [Read more...]
Cra-Z-Art launched Sqand in the U.S and global markets. Sqand allows kids to create, sculpt, and display underwater scenes in a toy aquarium with specially-formulated sand. Out of water, the sand becomes dry. There line includes two different play sets and a refill kit, each sold separately. [Read more...]
Marvel unveiled a licensing program in support of its Guardians of the Galaxy franchise ahead of next year’s sequel. In anticipation of the new film and to help spark ongoing demand for all things Guardians, Marvel is unleashing an expanded merchandising program. The program will offer year-round support to the franchise for fans of all ages with focus on younger customers, ages 6-11. The merchandise rollout will include new toys, games, books, apparel, accessories, and more. [Read more...]
Splatoon is a third-person shooter game centered around characters known as inklings who can transform back and forth between humanoid and squid form. The characters hide, climb walls, and travel through colored ink.
The new Splatoon line will introduce four water blasters inspired by the game with new features that will be fun for both fans and collectors alike.
The collection is designed for kids ages 4 and up and includes nine two-inch-sized hamster characters, neon colored mini play sets, deluxe play sets, and a track system. [Read more...]
Dark Horse has created an adult coloring book program to launch on October 5. The series will debut with the coloring books, Avatar: The Last Airbender and Serenity. Each adult coloring book features 45 pages of original artwork created specifically to be colored in on thick, heavyweight 10- by 10-inch pages. The coloring book is filled with original black-and-white illustrations by artist Jed Henry and produced in collaboration with creators Michael Dante DiMartino and Bryan Konietzko.