American Girl Releases Newest BeForever Character

naneaamericangirl

American Girl released its newest BeForever character, Nanea Mitchell. Nanea is a Hawaiian girl growing up on the island of Oahu during the Pearl War Era.

The Nanea collection features an 18-inch doll with an all-new face mold, hazel eyes, dark brown hair, and several 1940s-era Hawaiian-inspired doll outfits and Nanea-inspired apparel for girls. To help ensure the historical accuracy and cultural authenticity of Nanea’s story and products, American Girl worked closely with an advisory board who provided their expertise in Hawaiian culture, language, and history.

In addition to the collection, the Nanea book series details the character’s love for her family, dancing the hula, fishing with her father, and playing with her dog.

From now until the end of 2017, American Girl will be collecting donations for the American Red Cross Service to the Armed Forces (SAF) program to help provide comfort and care to the members of the military, veterans, and their families. The company will match every dollar donation made at americangirl.com or at any American Girl store in the U.S. up to a maximum total donation of $75,000. American Girl is also giving $575,000 worth of its signature 18-inch dolls to the American Red Cross.

To engage girls in Nanea’s world and her inspirational message, American Girl is also introducing Nanea themed sweepstakes, retail events and online play. The Nanea doll is now available in stores and online nationwide.

 

The Powerpuff Girls Save the Day in Latest LEGO Dimensions Trailer

powerpuffgirls_legodimensions_blogThe Powerpuff Girls save the day in the latest LEGO Dimensions trailer, which features Blossom, Bubbles, and Buttercup lending their powers for the upcoming Team Packs and Fun Packs. [Read more...]

Hexbug Nitro Circus Stunt Toys Available Now

hexbug_nitrocircusFans can recreate the action of Nitro Circus Live Shows with the new Hexbug‘s Nitro Circus air bound stunt toys and app. The line is available now at Target stores and online, and is coming soon to Toys “R” Us retailers throughout North America. [Read more...]

Tabletop Gaming Subscription Service QST Launches on Kickstarter

kickstartertabletopqstGaming industry veteran Cory Jones launched a tabletop gaming subscription service, QST, on Kickstarter. Pronounced “Quest,” the service offers a small form factor tabletop game directly to subscribers each month. [Read more...]

Moose Toys Launches Shopkins Cutie Cars

Cutie Cars Melon OOP1Moose Toys launched Shopkins Cutie Cars at retail, introducing die cast vehicles packed with classic Shopkins personality.

These collectible cars, featuring names such as Choc Chip Racer, Wheely Wishes, and Motor Melon, are made with real die cast metal, giving them a weight like classic collectible cars. There are more than 35 vehicles to collect, and animated content was developed to support the brand. Watch it below!  [Read more...]

Mattel Debuts New Adult Game

Escape-Room-PhotoMattel will launch a new adult strategy game, Escape Room in a Box: The Werewolf Experiment at Gen Con 2017. Last year, 13.4 million people participated in Escape Rooms, which inspired this game that gives players one hour to solve puzzles, crack codes, and find hidden clues.  [Read more...]

Zimpli Kids Secures DC Comics License

DCGelliBaffZimpli Kids is expanding its line of Gelli Baff and Slime Baff with DC licensed products later this year. The line will include Superman Blue Slime Baff; Wonder Woman Glittery Pink Gelli Baff; and new exclusive Slime Baff colors Batman Black Slime Baff and Joker Putrid Purple Slime Baff.

“It is so great to see that superheroes are still just as popular with today’s kids as they were with their parents,” says Jessica Coy, head of marketing at Zimpli Kids. “My favorite of our DC Bath time range is, of course, Wonder Woman; an overlooked female superhero who has certainly made her comeback!”

Step2, McLaren Automotive Partner for Open-Top Toy Car

Step2McLarenThe Step2 Company LLC teamed up with McLaren Automotive to create a new model toy car tailored to appeal to a new audience.

Inspired by McLaren’s 570S Spider, the McLaren 570S Step2 Push Sports Car lets parents push the car like a conventional stroller; features a storage area under the seat; and has Step2′s Whisper Wheels to give the car a smooth ride.

The officially licensed McLaren 570S Step2 Push Sports Car initially launches in Ventura Orange and will be available exclusively through Amazon in September before rolling out later this year at major global retailers and Step2.com.

Kellytoy Unveils Squishmallows Collection

Kellytoy_SquishmallowsKellytoy is set to launch its new collectible line, Squishmallows. Eight styles and four sizes will launch at retail in September, including pink and blue penguins, purple and grey owls, a cat, a frog, and a hedgehog. Four special editions will be available later this year, and the line will expand next year with seasonal styles for Valentine’s Day and Easter.

Each Squishmallow’s character’s background story is detailed on the printed hangtag. Sizes available include clip-ons, small, medium, and large. The plush toys are made of super soft spandex and polyester stuffing, similar to memory foam.

Spin Master Expands Zhu-Universe with New Toys and Accessories

Spin_ZhuZhuSpin Master Corp. expands the world of ZhuZhu Pets with new interactive Zhu Zhu Pets products and accessories.

The colorful hamsters feature increased playability with three modes of play, including Explore, Nurture, and Dance. With the push of a button located on their back, the Zhu will scurry around using a motion sensor in their nose to navigate and avoid obstacles. Several characters from the ZhuZhus, an animated series from Nelvana and Cepia LLC, include Pipsqueak, Num Nums, Chunk, and Mr. Squiggles.

New accessories include the ZhuZhu Pets Adventure Ball, Wheel and Tunnel, and Hamster House Playset. ZhuZhu pets are available now at all major retailers.