China Toy Fair


Stan Lee Announces New Comic Book Label

A Squared (A2) Entertainment, Archie Comics. and Stan Lee (founder, chairman, and chief creative officer of POW! Entertainment) announced at Comic-Con a new comic book label, Stan Lee Comics.

Stan Lee Comics, based on new and original creations from Lee, will be published across both print and digital formats. Stan Lee Comics will also produce related animated and live action entertainment, including webisodes and games. The new creations by Lee will be licensed and merchandised globally, in categories such as toys, video games, publishing, and apparel.

This year, Stan Lee Comics introduces three new superhero franchises including the world’s first reality comic book. Stan Lee makes his debut as a featured character in Stan Lee and the Super Seven when he befriends seven aliens who find themselves stranded after their spaceship crashes. The second franchise, Airwalker, was teased in last week’s episode of Entourage, which airs on HBO. The third franchise of Stan Lee Comics will be announced in October.

A2 will manage animated and live programming, as well as global licensing and merchandising. Archie Comics will be responsible for the publication of the comics, in both print and digital formats. Lee will be involved with all of the creations for Stan Lee Comics.

Spider-Man Co-Creator to Create New Comic Book

A Squared (A2) Entertainment and Archie Comics have teamed up with Stan Lee—the co-creator of comics such as Spider-Man, The Incredible Hulk, X-Men, and Iron Man, and founder and chief creative officer of POW! Entertainment—to create a new print and digital comic book line. Scheduled first for release is an original multimedia series called Super Seven. The series follows seven aliens who are stranded on planet Earth after their spaceship crashes, and then befriended by none other than Lee himself. Lee becomes their leader and enables the seven to live as superheroes on Earth.

Super Seven is slated to debut in fall 2010 in digital, print, and broadcast.