Worlds Collide as World Tech Meets the Marvel Universe

WorldTechToysWorld Tech Toys is teaming up with Marvel for R/C toys based on Avengers, the Amazing Spider-Man, and Guardians of the Galaxy. Avengers characters will include Iron Man, Captain America, and the Hulk, while the Guardians of the Galaxy lineup will feature Star-Lord, Groot, and Rocket Raccoon.

The company has also added Shark Week, and will introduce flying R/C robots based on National Football League (NFL) and National Basketball Association players. The NFL line-up will include Johnny Manziel and Peyton Manning.

COMMENTARY: The Toy Industry Stands Up for National Bullying Prevention Month

October is National Bullying Prevention Month, and whether or not you believe bullying is a natural rite of passage among children, versus a series of preventable behaviors that can leave lasting emotional damage on the young, one thing is clear: It has become a part of the national conversation. Joining the voices chiming in on the subject is the toy industry, which in the months leading up to October, has seen a number of actions among various players to address the problem of bullying. Some take the form of products that try to make kids understand the bad feelings that come with being picked on; others seek galvanize youth into taking a stand against bullying together. [Read more...]

Disney Infinity: Marvel Super Heroes Makes Heroic Debut This Fall

DIsneyInfinityMarvelSuperHeroesDisney Interactive and Marvel Entertainment are assembling a group of iconic super heroes for Disney Infinity: Marvel Super Heroes, which will feature more than 20 new interactive figures, as well as original storylines by Marvel comic writer Brian Michael Bendis. Developed by Avalanche Software, the game includes an all-new Toy Box mode, making it easier for players to create and share with family and friends.

The Avengers’ Iron Man, Black Widow, Thor, Captain America, Hulk, and Hawkeye will debut when the game launches this fall for PlayStation 4 and PlayStation 3, Xbox One and Xbox 360, and Wii U.

Zuru Creates Creepeez Wall Crawlers Toy Line with Marvel Super Heroes

imagesInnovative toymaker Zuru has announced that it will be creating Creepeez wall crawlers featuring Marvel’s characters from both Spider-Man and The Avengers. The official, Marvel Creepeez hit stores this month at Toys “R” Us and Dollar General stores across the country.

The line will feature fan favorites, including The Hulk, Iron Man, and Captain America, all with creepy sticky feet and the ability to tumble down walls while performing stunts or racing against one another.