HoliDAY of Play 2015

My Stuff Bags Handed Out at Haven Academy

Last week, two incoming classes of kindergarteners at Mott Haven Academy Charter School, in the Bronx, N.Y., received 50 duffel bags filled with toys and toiletries, courtesy of the Toy Industry Foundation (TIF) and strategic partner My Stuff Bags Foundation.

The “My Stuff” bags—which contained school supplies, a stuffed animal and blanket, arts and crafts, and toiletries—were handed out to the children who are among the 300,000 kids that enter foster care across the U.S. each year.

Along with school officials, the media, and representatives from TIF, New York City Council Member Melissa Mark-Viverito and Assembly Member Carmen E. Arroyo were on hand to watch the excited kids open their bags.

Haven Academy, now in its fourth year, is the only public charter school in the nation for at-risk children. Sponsored by The New York Foundling, the school aims to empower kids by integrating family support services into a rigorous academic program so children can reach their full potential.

TIF Needs Your Toy Donations

The Toy Industry Foundation (TIF) is in critical need of new toys for its Play Comforts partnership with the Boys and Girls Clubs of America Military Services and is asking the industry for donations. TIF’s Toy Bank needs toys, plush, games, books, and arts and crafts for kids of all ages. The organization stresses that no donation is too small. Shipping to Atlanta is required.

There are only two live Toy Bank distribution events left for this year and toys must be shipped no later than Friday, July 29 for the events serving 5,000 kids stationed in Norfolk, Va. and 8,000 children abroad in Germany. However, toy donations will be accepted at anytime; later this year, thousands of additional toys will be distributed to additional U.S. bases across the country.

For more information, contact or (646) 454-5581.

TIF Launches “Play Connects” Grant Program

The Toy Industry Foundation (TIF) and the Toy Industry Association (TIA) have launched a new grant program, Play Connects.

This grant program will provide up to three $10,000 grants for local charities that are nominated by members of the Toy Industry Association (TIA). Only 501c(3) organizations nominated by TIA members who are in good standing are eligible for these annual grants.

Full and associate TIA members can nominate local charities by visiting the Foundation’s website and following the links for Play Connects to complete the required forms. The nominations must be received before September 15, and winners will be announced December 15. The winners will be selected by the Program Grants Committee made up of the TIF Board of Trustees.

Check Out This Video of TIF Spreading Smiles

Check out this video that showcases all the smiles spread because of the Toy Industry Foundation (TIF) in 2010. Donations from Toy Bank supporters, corporate patrons, Leaders Circle members, and charity partners helped more than 550,000 children this past year.

Toy Industry Members Join Forces For Do Good Stuff-a-Thon

On Friday, members of the toy industry joined forces with California legislators and local volunteers for the Third Annual Toy Industry Foundation (TIF) and My Stuff Bags Foundation “Do Good Stuff-a-Thon,” commemorating National Foster Care Month.

Held at the My Stuff Bags headquarters in Westlake Village, Calif., more than 150 volunteers came together to fill 5,000 duffel bags with toys, toiletries, handmade blankets, and other items that will be distributed to agencies across the U.S. that help abused and neglected children. The more than 50 organizations include California’s Bienvenidos; Florida’s Kids Central, Inc.; and Texas’ Lifeline Children and Family Services.

Volunteers included actress and author Danica McKellar of The Wonder Years and Math Doesn’t Suck, respectively; California State Senator Tony Strickland; California Assembly Member Felipe Fuentes; as well as representatives from Educational Insights, Funrise, Jakks Pacific, Mattel, Pacific Play Tents, The Piggy Story, Razor, Spin Master, Warner Brothers, Women in Toys, and World of EPI.  Members of the TIF and My Stuff Bags Foundation boards of directors also joined in the effort.

Additionally, North American toy companies such as Bandai, Hap Palmer, Hasbro, Imperial Toy, Ravensburger, Rose Art, and Schoenhut Piano Company donated items to include in the duffel bags. LeapFrog serves as an event sponsor.

TIF and BGCA Distribute Toys to Military Children

Representatives from the Toy Industry Foundation (TIF) and Boys & Girls Clubs of America (BGCA) celebrated military children by distributing new toys and games to more than 600 youth whose families are stationed at the Marine Corps Air Station Beaufort and Marine Corps Recruit Depot in South Carolina. The distribution, part of the Play Comforts partnership, took place on April 13 at the Laurel Bay Youth Center.
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TIF to Collect Toy Donations at Toy Fair

The Toy Industry Foundation (TIF) will once again close the American International Toy Fair with a Toy Bank collection, to be held Thursday, February 16. At the close of the show each year, TIF works with Kids in Distressed Situations (K.I.D.S.) to scour the showroom floor, collecting toys for children in need. Volunteers will be wearing bright orange T-shirts. Following the show, toys will be sent to New York City children’s charities and TIF national partners.

To participate, visit TIF at Booth  No. 5201 on Level 1 or the TIA Information Center on Level 3. Or, submit the 2011 Toy Fair Product Donation Agreement, found here, by email or fax.

TIF and BGCA Kick Off Holiday Season with Toy Distribution

In time for Thanksgiving, representatives from the Toy Industry Foundation (TIF) and Boys & Girls Clubs of America (BGCA) will deliver new toys and games to more than 5,000 children at Florida’s MacDill Air Force Base.

The event, to be held November 17, will be the latest and largest event during the first year of the new TIF-BGCA Play Comforts partnership. Senior MacDill Air Force officials will be on-hand to accept the toys on behalf of the Air Force community. According to TIF, Play Comforts is the only known toy distribution program to support every branch of the U.S. military. TIF plans to distribute 25,000 toys to military children through the Play Comforts partnership by the end of the year.

TIF Summer Toy Drive to End August 31

There is still a month left to donate to the Toy Industry Foundation’s Summer Toy Drive. To date, TIF has reached a third of its goal and has collected more than 100,000 toys for children in need. The foundation’s goal is to collect 300,000 toys for The Toy Bank by August 31.

Donations to The Toy Bank service a variety of programs including Play Comforts, an organization that partners with the Boys & Girls Clubs of America Military Services to help children with a parent deployed overseas; My Stuff Bags Foundation, which helps to  comfort abused and neglected children entering crisis and foster care; and Play Heals, which services young patients at Ronald McDonald Houses.

Toy Industry Foundation Recognizes New “Power Players”

The Toy Industry Foundation (TIF) has recently recognized iToys, Inc. and USAopoly as “Power Players,” in honor of their ongoing support of The Toy Bank.

iToys, Inc. has donated to the program every year since its inception in 2003. Most recently, the company contributed 10,000 toys for foster children across the company in TIF’s Do-Good-Stuff-a-Thon.

USAopoly also donates to the Toy Bank annually and most recently contributed to a Play Comforts event in May. TIF and national partner Boys & Girls Clubs of America Military Services distributed toys to thousands of military family members in San Diego, including a donation of games from USAopoly.