In lieu of its usual announcements at Toy Fair New York, PlayMonster has unveiled several new additions to its growing lineup of toys and games.
This week, the Wisconsin-based company introduced new Spirograph products, a further extension to Hasbro’s Koosh brand, and three new products from Hasbro’s Playskool brand.
Spirograph is a craft activity kit that lets kids create spiral designs with gears, precision rings, wheels, and colored markers. To reach a new generation of creators, PlayMonster will release Spirograph 3D to add a whole new dimension to its classic spiral designs. The company also partnered with The Walt Disney Co. to create Spirograph Cyclex Clips and Spirograph Cyclex Studio for some on-the-go fun, featuring clippable popular Disney characters such as The Mandalorian’s Grogu, Frozen’s Elsa, Toy Story’s Buzz Lightyear, and Mickey Mouse. Additionally, PlayMonster will release Spirograph Mandala Maker, which appeals to older crafting artists with large-scale Spirograph artworks using the interchangeable Mandala wheel.
PlayMonster also takes the fun outdoors with Koosh Flix Stix, a Lacrosse twist on Hasbro’s classic Koosh Ball. Each set comes with two Flix Stix and one Koosh Ball, and will be available at retailers this fall.
Finally, PlayMonster is reimagining Hasbro’s iconic Playskool brand with fresh products. Playskool Glo Friends is a collection of glow-in-the-dark bugs with fidget features and social-emotional learning (SEL) design features. Playskool Little Wonders are sensory playsets made from sustainable wood and infused with lights, sounds, and music. The Original Magnatab is a sensory-based drawing tablet that uses magnets and a stylus to teach letters, shapes, and numbers, as well as let kids free-draw. PlayMonster Playskool brands will be available at retailers early this year.
