Source: The Nacelle Co.

The third season of A Toy Store Near You premiered today on Amazon Prime Video.

The series, produced by The Nacelle Co. — the people behind Netflix’s The Movies That Made Us, The Toys That Made Us, Disney+’s Behind The Attraction, and Down To Earth with Zac Efron — visits toy stores worldwide to introduce small business owners that keep the toy community running. While the first two seasons of the documentary series focus on vintage and collector shops, this season features independent toy stores, including Wonder Works in Charleston, South Carolina.

Related: Less COVID-19, More Toys: ‘A Toy Store Near You’ Season Two Arrives on Christmas

The complete first and second seasons are available to watch on Amazon Prime Video, Apple TV, YouTube, Vimeo, and more. A majority of the proceeds from the show will go back to each store that is featured. Check out all of the stores featured in this season:


  • Episode 1 – Jayden’s Toys – Frisco, Texas: They say everything is bigger in Texas, and it goes without saying that also applies to the personality and perseverance of Jayden’s Toys owner, Jayden Frost. When he’s not entertaining fans with his George Michael cover band, Freedom, or being a superhero dad to his daughter, Emmy, Jayden is constantly striving to provide an incredible toy store experience.
  • Episode 2 – S.M.A.S.H. Toys – Chicago, Illinois: In 2016, Chicago-native Jonathan Schoonveld found himself at a professional crossroads. A former ad-man inspired by the Cubs World Series win (and realizing his neighborhood Edison Park was in need of a toy shop) he decided to use his nest-egg to open S.M.A.S.H. Toys. Located just a quick 15 mins from O’Hare International Airport, attracting curious customers from all over the world, S.M.A.S.H. Toys is living proof of one man’s passion and determination.
  • Episode 3 – de ToyBoys – TB Haarlem, Netherlands: Nestled above a charming neighborhood in the North Holland city of Haarlem you’ll find de Toyboys; an aptly named toy store owned and operated by age-old friends Pieter and Michel. Tracing the store’s origins back to Pieter’s workplace desk toys and Michel’s web-design savvy, they soon realized their destiny as purveyors of pop-culture gold.
  • Episode 4 – Toy Fusion – Sacramento, California: For over 20 years, Andrew Leung has made Toy Fusion a cornerstone of the toys and collectibles scene in Sacramento, CA! The namesake of Andrew’s store isn’t simply a Dragon Ball homage, it’s a business model, fusing the items for sale in his store with toy art from local artists, movie and wrestling props, and even aerospace collaborations with a local private space company!
  • Episode 5– Wonder Works – Charleston, South Carolina: Christine Osborne and co-owner Dan Morrisey opened the doors to the very first Wonder Works on August 10, 1990. Their mission was to create a toy store aimed squarely at kids, one that inspired the magic and wonder of fun. Two generations in, Wonder Works is still a place where children can play, grow, and experience the wonder of a new toy sparking creativity and joy.

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.