Guangdong Alpha Animation and Culture Company Ltd. (Alpha), the parent company of Auldey Toys North America, has acquired U17.com, a Chinese platform for original comics and animation. Through this partnership, U17.com will convert Alpha’s animation, films, games, and other entertainment products to its platform.
The U17.com website brings an average of 40 million hits a day and has close to 7 million registered users and more than 40,000 comics created by 20,000 cartoonists. The transaction will also incorporate U17.com into Alpha’s Anime, Comic, and Games (ACG) platform, which is expected to become the growth engine for its pan-entertainment ecosystem.
The merging of the two companies is valued at RMB 904 million, which would mark the largest merger and acquisition deal in Chinese animation history.