Creativity for Kids

Faber-Castell‘s Creativity for Kids brand is putting a new spin on a timeless classic just in time for Halloween.

The new Glow in the Dark Rock Painting Kit follows the original Hide-and-Seek Rock Painting Kit in encouraging kids to explore creativity through decorating rocks with positive messages, and then hiding the rocks around their neighborhoods for others to discover. With the new glow-in-the-dark version, kids can create even more original designs to light up the night, such as creating Halloween designs to be used as decor or to share with trick-or-treating friends.

Creativity for Kids Rocks

“It’s a creative, inspiring way to add some extra fun to Halloween,” says Heather Lambert-Shemo, director of children’s brands at Faber-Castell USA. “Kids can decorate their rocks and place them around their front door or paths to help guide trick-or-treaters, or they can place their rocks around the house or classroom for spooky Halloween parties.”

The new kit includes 10 natural river rocks, weather-resistant florescent paint pods, dimensional glow in the dark paint, and two brushes. It also contains #creativityforkids tracking stickers to encourage social sharing of rocks across Facebook and Instagram.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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