FanGirl Consulting and Brand Management celebrated one of the biggest fan holidays of the year by launching its new livestream program FanGirl Friday Live!

The show, which will focus on a central theme of “unlocking the business behind fandom,” debuted on Star Wars Day, Monday, May 4.

“I get asked so often about this topic that I wanted to write a blog post or article to address some of the questions that come up in conversation,” says Anita Castellar, CEO, FanGirl Consulting and Brand Management. “But it was so difficult to boil this broad topic down into 500 words, so I decided to recruit friends and colleagues to join me in a variety of discussions that will be fun and insightful as well.”

Future episodes will take place on Fridays at 1 p.m. ET beginning May 8. The show will be simulcast across FanGirl’s Instagram and Facebook pages.

 

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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