Hasbro has partnered with Funko for a new My Little Pony non-fungible token (NFT) collection. The series of animated, digital trading cards will include Pop!-style versions of fan-favorite characters from the toy brand, such as Pinkie Pie, Princess Luna, Rainbow Dash, and more.
The My Little Pony x Funko Digital Pop! series will be limited to 18,000 copies each for a total of 360,000 NFTs. Each pack of Digital Pop! gives collectors the opportunity to open one of the rare Funko Digital Pops!. When opened, these can be redeemed for a free, limited-edition, physical vinyl collectible.
Funko’s collection is specifically designed to be affordable, costing $9.99 for the standard packs (five Digital Pops!) and $29.99 for the premium packs (15 Digital Pops!).
The My Little Pony x Funko Digital Pop! collection will be available starting on June 28 at 11 a.m. PT on Droppp, an NFT platform. Learn more about the collection at digital.funko.com. This marks the second Hasbro x Funko NFT collaboration, following a now-sold-out series of Transformers Digital Pop! collectibles.
