Funrise inked a deal with video game developer Psyonix to produce toys inspired by Rocket League.
The deal — brokered by IMG — will see Funrise rev up a full range of customizable, remote-controlled Rocket League replica cars. The range is set to include some of the most popular cars from the game, including Dominus, Fennec, Octane, and Takumi as mini- and full-size RC vehicles.
“We are so excited to welcome Rocket League into our family of toys and bring the fun of the game to life for fans around the world,” says Stephanie Simpson Bughi, vice president of global brand marketing, Funrise. “Rocket League engages users in endless fun through a riveting combination of soccer and cars, and we are confident that fans will welcome the expansion of the Rocket League world through our new series of cars.”
Funrise expects to launch its Rocket League collection next fall at retailers worldwide.