Jerry Leigh of California inked a deal with NFL Properties and the NFL Players Association to create and market NFL-inspired costumes and roleplay products for kids, adults, and pets.
Under the new agreement brokered by Mix Licensing Group, Jerry Leigh will develop products across multiple categories in men’s, women’s, youth, infant, toddler, and pet sizes.
“NFL players are superheroes on and off the field, and this new costume product line will inspire fans to take their fandom to the next level as they transform into their favorite players,” says Nikki Pozzi, director, consumer products, NFL.
“There is no denying the power of the NFL and NFLPA, and the devotion of the fans should be captured far beyond the sports aisle,” says Jerry Leigh President Andrew Leigh.
The new NFL product line is said to be pointed firmly at “a new generation of fans who will get to emulate their favorite players such as Cam Jordan, Russell Wilson, Lamar Jackson, Larry Fitzgerald, Baker Mayfield, and Tua Tagovailoa among many others.”
The inaugural line will hit stores this fall, including mass retailers and NFL team shops.
