Source: Lisa Marks Associates/The Toy Book

Lisa Marks Associates Inc. (LMA) has two new members of its management team: Maureen Taxter as Senior Vice President of Licensing and Donna Moore as Director of Product Development.

Taxter has spent more than 20 years in the licensing industry, including leadership roles at Nickelodeon, Viacom Consumer Products, Hasbro, and The Jim Henson Co. She will continue to expand the company’s licensing strategies and partnerships.

“Maureen and I go way back, and we are thrilled to collaborate once again as we continue to bring innovation and long-term growth to our client brands with exciting and meaningful new programs,” says Lisa Marks, President of LMA. “Bringing strong licensed products to market is paramount to LMA, and we are excited to have Donna on the team as well leading these important initiatives”

Moore has more than 15 years of experience in retail, including development with brands like The Walt Disney Co., Warner Bros., and Nickelodeon. At LMA, she will continue to push product development and bring new items to market.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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