Following the “World’s Biggest Play Date,” Little Tikes and Sun-Maid Growers of California are teaming-up for a “Play-Stakes.”
The companies are offering families a chance to win a multitude of prizes this summer, all in honor of Little Tikes‘ 50th anniversary. The limited time promotion will feature Little Tikes branding on select packages of Sun-Maid raisins, with prizes to include Little Tikes Cozy Coupe cars, grocery store gift cards, and cases of Sun-Maid raisins.
“We’re thrilled to join forces with Little Tikes, a like-minded brand that—similar to Sun-Maid—celebrates the wonder of childhood through its products,” says Alan Cheung, vice president of marketing at Sun-Maid. “The Cozy Coupe has been a nostalgic staple among many backyards, just as Sun-Maid raisins have been with pantries, so we’re excited to give away both and help create some new family memories this summer.”
There are two ways to win — via an “Instant Win Play-Stakes” game and a “Play with Your Food” contest. The promotion runs now through July 31, 2019. Details about official rules, prize descriptions, and more can be found on Sun-Maid Mini-Snack boxes as well as on www.sunmaid.com/littletikes/.