Hosung to offer Eco-Friendly Dr. Seuss Plush

Dr. Seuss Enterprise has selected natural toy maker Hosung NY Inc., the makers of miYim organic toys and accessories, as a North American eco-friendly plush toy licensee for the Dr. Seuss brand. The new My Natural Dr. Seuss product line is expected to launch in spring 2010.

Under the agreement, products based on Dr. Seuss properties are slated to include eco-friendly plush characters and certified non-toxic infant accessories with Hosung’s My Natural brand, and the Lorax Project, Dr. Seuss’ new eco-initiative.

The My Natural Dr. Suess Collection will include plush toys and  infant accessories such as rattles and teething blankies made from certified non-toxic natural cotton, and colored with Hosung’s chemical-free PureWaterWash process.

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JAKKS to Give Away UFC Tickets and Toys to Facebook Fan

JAKKS Pacific is giving away a UFC prize pack, which includes a pair of tickets to UFC 107 in  Memphis, Tennessee on December 12 and a full set of JAKKS UFC action figures and toys to one lucky Facebook Fan!
Become a fan of the JAKKS UFC Action Figures Facebook page by December 1, 2009 to automatically be entered to win the JAKKS UFC prize pack, which includes 2 tickets to UFC 107 (the main event title fight will be BJ Penn vs. Diego Sanchez), air transportation to Memphis for 2 people, hotel accommodations for 1 night in Memphis (double occupancy), a full set of JAKKS UFC Wave 0 Action Figures, the Official Scale Octagon Playset, and a replica UFC Championship Belt.

You must be 18 years of age or older to participate. This special Facebook giveaway will run until noon, PST on December 1, 2009. The winner will be announced thereafter on JAKKS’ Facebook page. Visit www.facebook.com and search “UFC Action Figures – JAKKS Pacific” to become a fan.

American Girl Controversy

So American Girl’s latest doll, Gwen, was once homeless. This seems to be a point of controversy to some parents. What do you think?

Kids Most Loved Brands

Wii, DS, Oreo, and McDonald’s Top Kids’ Most Loved Brands List

Kids participate in more than $500 billion in consumer spending every year. Parents consider their preferences in categories ranging from school supplies to desserts to family entertainment. Market research and consulting firm Smarty Pants reveals the 100 Most Loved Brands of America’s kids and tweens. Nintendo’s Wii and DS top the 2009 list. Read on for the list!

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Sanrio Partners with Razor USA

Sanrio, best known for its Hello Kitty brand, has announced the signing of a new licensing agreement with Razor USA. Marking Razor USA’s first-ever license agreement, the new Hello Kitty A kick scooter is a co-branded version of the original Razor A kick scooter, and is slated to make its retail debut the first week of November. The agreement is effective immediately.

The Hello Kitty Razor A kick scooter is one of the first Razor kick scooters targeted specifically to girls. At a suggested retail price of $39.99, the scooter, which comes with a small Hello Kitty accessory bag, will be available at www.razor.com, www.sanrio.com, and select retailers for the holidays, with expanded national distribution in 2010.

Razor USA also announced that two more co-branded Hello Kitty products – the Razor Pocket Mod miniature electric Euro-style scooter and Razor E100 electric scooter – will debut next year.

Imperial Toy feature-September/October 2009

To view the Imperial Toy feature from our September/October 2009 issue, please click Imperial Toy: Still Bouncing High After 40 Years.

Madame Alexander’s New Pink Ladies

Madame Alexander introduces a trio of collectible dolls – Frenchy, Sandy and Rizzo, also known as “the pink ladies.”  The dolls stand 10 inches tall, have an SRP of $99.99 each, and are being sold at specialty and retail now.

MADAME ALEXANDER -- Rizzo Frenchy Sandy 09-09

Fall Toy Preview

Everyone is in Dallas this week, but I’m working from home because I’m due to have a baby any day now! I’m hearing good things about the show though, and hoping it’s been a success for everyone. It does feel a bit odd to be here missing out on all the hubbub. I miss the excitement of getting that first peek at next year’s toys and picking up on the early emerging trends. If you’re at the show, I hope you were able to snag a copy of our September/October issue. Inside, you’ll get a look at a lot of the toys being exhibited this week in Dallas for 2010. In addition, Bruce Lund, inventor of some of the hottest toys the industry has seen, was so kind as to write our cover story for us this month. If you’ve ever wanted an inside look at the life of a toy inventor, be sure to check out his article.

If you were in Dallas this week, let me know how the show was for you!

Jackie

Fall Toy Preview 2009

To view the Fall Toy Preview 2009 feature from our September/October 2009 issue please click Fall Toy Preview 2009.

The Toy Book Toy Report-10/5/09

To view this week’s Toy Report, please click here.

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