PlayMonster Group and TigerHead Toys are joining forces to bring Pinky Promise Gemmy Friends to the U.S. through a new strategic distribution agreement.

Pinky Promise Gemmy Friends are collectible characters that kids can wear as accessories. Each character has a different theme including fruit, unicorns, and more and is designed to look like a gemstone. 

“The enchanting world of these beloved characters encourages creativity, friendship, and storytelling, providing a unique play experience for children,” says Steve Adolph, CEO of PlayMonster Group.

Source: PlayMonster Group

“Pinky Promise Gemmy Friends has demonstrated immense popularity and potential across diverse markets,” says Pedro San Gil, CEO of TigerHead Toys. “We are confident that our collaboration with PlayMonster Group will bring these delightful collectibles to even more young enthusiasts in the U.S., fostering imagination and connections through play.”

Both companies will be showing Pinky Promise Gemmy Friends at Toy Fair in New York from Sept. 30-Oct. 1.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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