
IMG brokered a new licensing deal between Rovio and PowerLocus.
Under the new partnership, PowerLocus will release a line of kids’ headphones featuring Angry Birds designs.
“We are delighted to be able to extend our fast-growing range of children’s headphones with these new Angry Birds designs. I truly believe that partnerships like this promote quality time and fun,” says Alexander Glushkov, Co-Founder of PowerLocus. “Joining forces with Red, Chuck, Bomb and the rest of the bird gang will make listening to music even more enjoyable to children and Angry Birds fans all over the globe.”
The new range includes four styles that are designed to deliver crisp, HD-quality sound with a kid-safe volume limit of 85 decibels. Each set of headphones has Bluetooth connectivity for wireless listening.
To date, Angry Birds games have been downloaded more than five billion times and now the brand continues to evolve with crossovers in Minecraft, Roblox, and more.