Tactic Teams Up with Ty for Beanie Boos Games

Tactic Games' Beanie Boos Friends GameTactic Games USA has a new line featuring Ty Beanie Boos, courtesy of a licensing agreement with Ty Inc. The game maker is offering preschool and children’s games featuring the Beanie Boos branded character property.

“Ty is No. 1 plush company in the world and their Beanie Boos are a perfect property to bring engaging interest and a refreshing new look to children’s games,” says Jay Knox, the president of Tactic Games. “By working with Ty, Tactic was able to develop fun, educational games featuring the Ty Beanie Boos characters that are adored by children everywhere.”

The Beanie Boos Friends Game features the Ty fan favorite Beanie Boo, Peanut the Elephant, who needs help finding his Beanie Boos friends, who have gotten lost on the game board. Intended for ages 3 to 8, the game’s details teach kids about colors, shapes, and numbers.

Besides the Beanie Boos Friends Game, the licensed line includes Ty Beanie Boo dominoes, matching, and bingo games.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.