It’s June, and as the specialty toy industry gathers in Long Beach, California for the 2022 ASTRA Marketplace & Academy, the Toy Book team is in the house to debut our hot-off-the-presses 2022 Specialty Toy issue!
“Our annual June issue celebrates the specialty market’s meaningful and ever-evolving presence within the toy and game industry — and that sometimes includes some pretty outside-the-box merchandise,” says Toy Book Editor-in-Chief Maddie Michalik. With that in mind, this issue highlights a host of new products and trends that independent retailers will want to keep an eye on.
CLICK HERE TO READ THE TOY BOOK‘S 2022 SPECIALTY ISSUE
The Toy Book‘s editorial team has curated a thoughtful showcase packed with new toys, games, collectibles, novelties, and more that are new or updated for this year.
ADDITIONAL HIGHLIGHTS:
- Editor’s Letter: Specialty Retailers Deliver the Magic of Play;
- A roundtable discussion about the current state of the specialty toy industry;
- how a new generation of specialty retailers are leading play into the future;
- the way a retailer passport program is connecting toy stores worldwide;
- A deep dive into web3 and the metaverse; and
- A look inside toy lending libraries
If you’re attending ASTRA Marketplace & Academy this year, be sure to pick up a copy of the Toy Book and chat with members of our team.
Subscriber copies are hitting mailboxes now — if not already — and you can flip through the full issue online to stay on the #pulseofplay!
