Walmart has released its Black Friday circular to shoppers on Facebook and Walmart.com to help families plan their holiday shopping. Items from electronics to gaming consoles and toys will be available during three shopping events.
Walmart’s Black Friday events will be held at the following times:
- 10 p.m. on Thanksgiving Day (Nov. 24) –Toys, Home, and Apparel
- Midnight on Black Friday (Nov. 25) – Electronics
- 8 a.m. Nov. 25 through the weekend – Gifts for the entire family
“Our customers told us they would rather stay up late to shop than get up early, so we’re going to hold special events on Thanksgiving and Black Friday,” says Duncan Mac Naughton, chief merchandising officer, Walmart U.S. “By sharing our Black Friday specials earlier than ever, we hope to make buying decisions easier for parents working hard to give their families the Christmas they deserve.”
In addition, all day long on Thanksgiving, shoppers can get online-only specials and save with free shipping options.
Walmart is also helping shoppers plan their in-store shopping strategy by making available store-specific maps on Facebook. To access the map, shoppers need to find their favorite store by clicking on the “My Local Walmart” application on Walmart’s Facebook page.
Walmart also promises to match the price of any local competitor’s printed ad for an identical product, including matching competitor’s deals for the day after Thanksgiving.