Moose Toys to Distribute Zimpli Kids Products in the U.S.

moose_zimpli_360Moose Toys will begin to distribute the Zimpli Kids range throughout the U.S. Additionally, there will be expanded national TV coverage in the U.S. starting this month and lasting throughout the holiday season.

“We are thrilled to be working with Moose Toys, one of the largest toy manufacturers and distributors in the U.S. Moose are in a great place at the moment in the U.S so if you put together the current massive viral traction of the Zimpli Kids brands and the current Moose sales/marketing infrastructure, I have no doubt we are going to have a fantastic partnership,” said Eejay Enyi, sales director at Zimpli Kids.

Jakks Pacific Signs Exclusive Licensing Deal With Chicco

Jakks Pacific Resized LogoJakks Pacific Inc. signed a multi-year licensing agreement with Chicco for the rights to exclusively manufacture, market, and distribute early childhood dolls, doll carriers, doll outfits, and doll accessories inspired by Chicco for the U.S. and Canada.

eOne Cracks Down on Counterfeit Merchandise and Unlicensed Events for Peppa Pig and PJ Masks

entertainmentOne_LogoEntertainment One Licensing (eOne) today outlined the stance it will take to reduce the global sale of counterfeit merchandise and unlicensed events for Peppa Pig and PJ Masks.

Beginning this year, eOne seized more than 250,000 counterfeit products globally via port seizures and market raids, and removed more than 50,000 infringing listings on more than 40 leading e-commerce platforms including Alibaba, Mercado Libre, and Amazon. eOne also enforced against social media platforms, removing more than 1,000 infringements across iTunes, GooglePlay, and YouTube. Additioanlly, several infringing stage shows and unlicensed events have been cancelled via legal action across the Latin American region. [Read more...]

ICTI Care Rolls Out Online Auditor Assessment Tool

ICTICareICTI Care has developed an auditor assessment toll to enable toy factories to evaluate and give feedback on the performance on off-side auditors. This online assessment tool is the first of its kind for factories undergoing social compliance audits. [Read more...]

Spielwarenmesse eG Moves to New Office

Logo Spielwarenmesse 2016Spielwarenmesse eG will be located at a new office space beginning on July 24. The fair organizer and marketing services provider for the toy and stationery industries will move to the former premises of Em-Eukal’s sweet factory in the Westpark Business Park in Nuremberg-West. The different divisions of Spielwarenmesse eG, including the Management Board, Fair Management, Marketing, Press & Communications, IT, Finance, and the subsidiary Die Roten Reiter GmbH, will fill be in the new space.

The new address is: Herderstraße 7, 90427 Nuremberg, Germany. All current email addresses, telephone, and fax numbers will remain unchanged.

Hasbro Adds Panels, Meet & Greets, and More at First-Ever HASCON FANmily Event

hasconHasbro unveiled additional programming details for its first-ever HASCON FANmily Event happening September 8 to 10 at the Rhode Island Convention Center and Dunkin’ Donuts Center in Providence, Rhode Island.

James Gunn, writer and director of Guardians of the Galaxy Vol. 1 and and musicial Stan Bush are joining the line up, including appearances by Dude Perfect; Stan Lee of Marvel Comics; Lorenzo Di Bonaventura, producer of all Transformers films; Peter Cullen and Frank Welker, original Transformers original voice talent; Andrea Libman and Cathy Weseluck, voice talent of My Little Pony: Friendship is Magic and My Little Pony: The Movie; and “Chewbacca Mom,” Candace Payne.  [Read more...]

Funnybone Toys Merges with FoxMind Toys and Games

Funnybone Toys merged with Canadian toy and game maker FoxMind Toys and Games. Both companies’ product lines will continue, offering retailers a broader selection of like-minded games and an easier way to reach a free shipping threshold.

In the merger, Funnybone Toys Founder and President Julien Sharp will join FoxMind to manage U.S. sales with Phil Hamelin, FoxMind’s director of sales and marketing.

Hijinx, Chirp Partner for Sound Technology in Beat Bugs Toys

Hijinx entered a multi-year partnership with Chirp to create toys that interact with content on any device.

The company will use Hijinx Alive, powered by Chirp’s proprietary technology, for the first time in the upcoming Beat Bugs interactive toys. These official Beat Bugs toys will interact and sing along wth the TV show and each other, and will be available at Target in the U.S. Beat Bugs episodes stream on Netflix, which explore the narrative of songs made famous by The Beatles in a child-friendly fashion.

Rubie’s Costume Co. Acquires BuySeasons

RubiesLogoRubie’s Costume Co. Inc. acquired BuySeasons Inc., which is located in New Berlin, Wisconsin. The new acquisition will offer customers third-party logistic facilities to help fulfill costume and party needs.

“BuySeasons will now allow Rubie’s to offer the leading fulfillment operation to our wholesale customers,” says Howard J. Beige, executive vice president of Rubie’s. “We are extremely pleased to finally be able to offer a state-of-the-art fulfillment solution for our customers.”

“Partnering with Rubie’s will allow BuySeasons to dramatically increase our product offering as well as enhance our worldwide sourcing abilities,” says Rick Barton, president of BuySeasons. “BuySeasons is very excited when we think about the synergistic benefits of this exciting combination as we look forward to enhancing our customer experience.”


ASTRA Members Elect New Representatives to Board of Directors

ASTRAlogoMembers of the American Specialty Toy Retailing Association (ASTRA) elected three specialty toy industry leaders to its Board of Directors at ASTRA’s Marketplace & Academy today in Philadelphia. The new representatives are Chair-elect Dee Farrell of Neat-Oh International; retailer Amy Saldanha of kiddywampus; and manufacturer Kevin McGrath from The Original Toy Co.

Eric Quam of Fat Brain Toy Co. assumed the rule of Chair of the ASTRA Board of Directors, who has served as a Chair-elect for the past year.