Hooray! Toys has acquired the toy license for The Real Tooth Fairies and unveiled its new toy line at the New York International Toy Fair. The new line features small and large dolls and play sets, including a Glimmer Glow Tooth Fairy Doll with light up wings and a Tooth Fairy Surprise Doll that leads kids on a treasure hunt. In addition, Splash Entertainment will produce a CGI film entitled, Meet Your Tooth Fairy, to release this fall.
The Real Tooth Fairies brand shows kids who their Tooth Fairy is, where she takes the teeth, and what life is like in her Real Fairyland world. In digital play, kids get matched to their Real Tooth Fairy and begin a friendship through 40 games and activities. Kids can move up eight Kindless Levels, create their own Lost Tooth Gardens, and receive Virtue Flowers that come with each tooth.
The Real Tooth Fairies line will expand next year with more toys, with a focus on celebrating kids, promoting character development, and spreading kindness through imaginative play.
