Fall Toy Preview Sees Increases in Total Attendance and Global Participation

Courtesy of Toy Industry Association

More than 700 buyers from around the world attended the Toy Industry Association’s Fall Toy Preview 2012 in Dallas. This is a 3 percent increase in total buyers who attended to look at the new toys and games for Holiday 2013. A 10 percent increase in foreign buyers was also noted.  The top five foreign countries represented by buyers were Canada, the UK, Mexico, Australia, and Hong Kong. Roughly 348 companies exhibited their latest product lines, including Alexander Doll Company, American Plastic Toys, Famosa, Hape, Inc., Melissa and Doug, Playmobil, Ohio Art, Blip Toys, Safari Ltd., and Razor USA. In sponsorship with Techno Source and presented by Carlin West Agency/NFL Rush Zone, the opening night party for the event raised funds for the Toy Industry Foundation and allowed participants to meet with Dallas Cowboys linebacker DeMarcus Ware.

PlaSmart Inc. Announces Exclusive North American Distribution Rights for Scribble Down

PlaSmart Inc. has been signed as the exclusive North American distributor for mass and specialty retailers for Scribble Down. PlaSmart introduced Scribble Down to North American retailers for the first time at the Dallas Fall Toy Preview in their showroom No. 478.

Scribble Down is a UK-based company that specializes in the design and manufacture of affordable, creative activity packs and transfers. This is the first time Scribble Down products have been distributed in North America.

To schedule an appointment with PlaSmart at the Dallas Fall Toy Preview, contact Andrew Wagar of Swerve Public Relations Inc., at (416) 593-5628, ext. 102 or awagar@swervepr.com. For more information, visit www.plasmarttoys.com.