China Toy Fair


Disney Magical World Is a Universe of Fun for 3DS

DisneyMagicalWorldLast Friday, Disney Magical World launched for the Nintendo 3DS system. Players create a personalized avatar and customized dream life, and then embark on a 3D fantasy adventure across a main central plaza, as well as four surrounding worlds inspired by Alice in Wonderland, Cinderella, Aladdin, and Winnie the Pooh.

Along with interacting with iconic Disney characters, players can run a café to earn in-game coins, set off on ghost-hunting quests, and even visit friends’ towns via the StreetPass feature. Developed by Bandai Namco Studio Inc., Disney Magical World offers various opportunities for creativity and customization: With more than 1,000 items, players can hone design skills to create personalized Disney-themed outfits, accessories, and furniture. [Read more...]

Jakks Pacific and Nickelodeon Enter into Licensing Agreement for Teenage Mutant Ninja Turtles

NickTMNTJakks Pacific Inc. has entered a licensing agreement with Nickelodeon to manufacture, distribute, and market a line of specialty figures and toys in the U.S. based on the network’s Teenage Mutant Ninja Turtles animated series. The agreement will include Jakks Pacific’s Hero Portal TV video game platform, Plug It In & Play TV Games products, and large-scale figures.

The new line will launch this fall, coinciding with the August 8 release of Paramount Pictures’ feature film, Teenage Mutant Ninja Turtles.

Get Ready to Moon Over Borderlands: The Pre-Sequel from 2K, Gearbox

Borderlands2K Australia and Gearbox Software are co-developing Borderlands: The Pre-Sequel, a standalone game set in-between Borderlands and Borderlands 2. The game will be available worldwide this fall for the Xbox 360 and Playstation 3 consoles and Windows PC.

Borderlands: The Pre-Sequel takes place on Pandora’s moon, where players will experience gravity-bending gunfights in zero-atmosphere environments using all-new weapons. For the first time, fans will also be able to play on the side of the Hyperion Corporation as four new playable characters.

Super Smash Bros. Returns with Familiar Faces, New Powers and Game Play Modes

SuperSmashBrosNintendo has released new details about its upcoming Super Smash Bros. video games for the Nintendo 3DS and Wii U systems. The 3DS version of the fighting game is planned for this summer, while the Wii U version is planned for winter.

Along with stereoscopic 3D that runs at 60 frames per second, the 3DS version will have an exclusive mode, “Smash Run,” in which four players have five minutes to enter a dungeon and explore the surroundings, fight enemies, and obtain power-ups. Once time is up, all four fighters enter a battle arena with their newly equipped items and power-ups. [Read more...]

Nintendo’s Tomodachi Life Looks to Breathe New Life into Social Media Gaming

82977A 3DS package_NOA_mOn June 6, Nintendo will release Tomodachi Life on its 3DS system. The game, which is set in an apartment building on an island, lets players create Mii avatars that represent themselves, as well as their closest friends and relatives, and to watch those characters behave and interact with each other.

Players check in on the Tomodachi Life characters on a regular basis, solving problems as they arise, which range from being hungry to sadness, to issues stemming from their love life. While players cannot control the decisions of the Miis, they can influence them.

Whenever the player makes a Mii character happy—for example, through purchasing them a gift from the in-game store—the player’s on-screen happiness level increases. They also receive in-game money that can be used to purchase more items for the Miis, and these items rotate on a daily basis. [Read more...]

Ubisoft’s The Crew Accelerates This Fall in Two Different Versions

TheCrewThe Crew, from Ubisoft, will be available this fall for Xbox One, PlayStation 4, and PC. An action-driving game that takes gamers on a reckless ride throughout a massive, open-world recreation of the United States full of challenges and populated by other real players, The Crew is available for pre-order in both Limited Edition and Muscle Edition.

Orders for the Limited Edition come with early access to the BMW Z4 sDrive35is, Mini Cooper S, and Dodge Ram SRT-10 rides and their respective sets of full custom and performance parts. The Muscle Edition, available for pre-order at GameStop, will include all early unlock content from the Limited Edition, as well as exclusive early access to the 2015 Ford Mustang GT.

AirMech Arena Coming to Xbox from Ubisoft

AirMechArenaUbisoft has partnered with Carbon Games to bring AirMech Arena, a free-to-play competitive game, to the Xbox Live online entertainment network. It will be available for download on Xbox 360 this summer.

AirMech Arena supports single-player, multiplayer cooperative, and multiplayer competitive gameplay for teams of two to three players. The plot revolves around a war-torn future in which powerful weapons known as AirMechs dominate the battlefields. Players command giant transforming robots and capture and protect bases, unlocking powerful units, pilots, items, and AirMechs along the way. [Read more...]

Tetris Celebrates 30 Years with Philly Tech Week Kick-Off, Skyscraper-Sized Game

Tetris.PhillyThe world’s largest Tetris game will be played on the Cira Centre office building in Philadelphia this Saturday, from 7 to 10 p.m. Video game enthusiasts and techies of all ages will gather at Eakins Oval, located in front of the Philadelphia Museum of Art, to play the Tetris game on the 29-story tower.

Dr. Frank Lee, the founder of Drexel University’s Entrepreneurial Game Studio, will turn Cira’s LED arrays into a fully interactive version of the Tetris game, in honor of both Tetris’ 30th anniversary, as well as to kick off festivities for Philly Tech Week. Visitors will be able to play the game using an arcade-style controller at Eakins Oval. More than 100 people, randomly selected from an online lottery, will also have the opportunity to play. [Read more...]

Sony Online Entertainment Launches Player Studio in Landmark

LandmarkStarting last Wednesday, Player Studio creators in select regions outside of the U.S. are able to submit in-game items across all Player Studio-supported games using Landmark, it was announced by Sony Online Entertainment LLC (SOE).

Player Studio offers gamers and creators the opportunity to create items that can be sold in the in-game marketplaces of their favorite SOE games, and share in revenue generated by those sales. Previously, participation in Player Studio required that creators be based in the U.S. and skilled at creating items in 3-D modeling software. However, with Landmark, SOE opens the door for more players worldwide to participate as they can save any of their creations directly to a template, which upon approval, can be sold within Player Studio. [Read more...]

Sega’s Alien: Isolation Brings the Fear This October

AlienIsolationSega of America Inc., Sega Europe Ltd., and Twentieth Century Fox Consumer Products will release Alien: Isolation on October 7. Developed by Creative Assembly, it will be available on Xbox One, PlayStation 4, Xbox 360, PlayStation 3, and Windows PC.

Alien: Isolation is a first-person survival horror game that evokes Ridley Scott’s 1979 classic film, Alien. Players find themselves stalked by an unpredictable, ruthless Xenomorph creature, and must scavenge resources, improvise solutions, and use their wits to not just complete the mission, but to stay alive.