Two months after revealing the full list of nominees, the American Specialty Toy Retailing Association (ASTRA) pulled back the curtain on the 2020 Best Toys for Kids Award winners.
“ASTRA’s Best Toys for Kids award program is different from other top toy lists because it reflects the collective expertise of hundreds of toy retailers who know toys inside out,” says ASTRA President Kimberly Mosley. “The list of winners is a well-balanced representation of the fun, top-quality, high play value products consumers can find in locally-owned neighborhood toy stores around the country.”
The 2020 Best Toys for Kids Award Winners:
ARTS & CRAFTS
- Spirograph Scratch and Shimmer Set | PlayMonster
- Labyrinth | Ravensburger North America, Inc.
- Plus-Plus GO! | Plus-Plus
- Shape Factory | Fat Brain Toy Co.
GAMES: 7 AND UNDER
- SmartGames Froggit | Smart Toys and Games
GAMES: 8 AND UP
- BUILDZI | Carma Games
GAMES: TEENS & ADULTS
- Telestrations: Upside Drawn | The Op (USAopoly)
OUTDOOR & ACTIVE PLAY
- AirFort | XM Works Inc.
- Fun Fan Fryer | Hape International Inc.
PRETEND PLAY: DOLLS & FIGURINES
- Mermaid Cove with Illuminated Dome | Playmobil
PRETEND PLAY: VEHICLES
- Railway Bucket Builder Set | Hape International Inc.
PUZZLES: EDUCATIONAL & MANIPULATIVE PLAY
- Monster Math Scale | Hape International Inc.
PUZZLES: JIGSAWS & BRAINTEASERS
- Genius Star | Mukikim
SCIENCE & DISCOVERY
- Mega Cyborg Hand | Thames & Kosmos
ASTRA created the Best Toys for Kids program to assist its member stores in selling toys and educating customers during the fourth quarter.