Search Results for: toys r us

Toys R Us Files for IPO

Toys”R”Us, Inc. announced that it has filed a preliminary registration statement with the United States Securities and Exchange Commission relating to a proposed initial public offering of its common stock. It is anticipated that the offering will consist of newly issued shares sold by Toys”R”Us, Inc.; however, the number of shares to be offered and the price range for the offering have not yet been determined. The company expects to use the net proceeds it receives from the proposed offering primarily to pay down certain existing indebtedness, and the remaining net proceeds, if any, for general corporate purposes. Goldman, Sachs & Co., J.P. Morgan, BofA Merrill Lynch, and Credit Suisse are serving as joint book-running managers and representatives of the underwriters for this proposed offering. Deutsche Bank Securities, Citi, and Wells Fargo Securities are also acting as joint book-running...

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Toys “R” Us Relaunches Geoffrey’s Hot Toy List

Following a two-year absence, Geoffrey’s Hot Toy List is back. Tru Kids Brands — parent of the Toys “R” Us brand — relaunched Geoffrey’s Hot Toy List for the 2020 holiday season. The curated list from the Toys “R” Us team includes 20 of the year’s hottest toys. “During this exceptional time, the toy category remains a bright spot as parents and kids look to keep themselves entertained and active while at home,” says Richard Barry, CEO, Tru Kids Brands. “For more than 20 years, Toys ‘R’ Us has delivered the Hot Toy List to help families plan their...

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Toys ‘R’ Us Canada Unveils 2020 Top Holiday Toy List

Toys “R” Us Canada is the latest retailer to unveil its Top Toy List for the 2020 holiday season. The annual list is curated by the buyers at Canada’s largest specialty toy retailer with picks for kids of all ages across a variety of categories. “With double-digit growth in the Canadian toy market, play has never been more important to Canadian families,” says Vic Bertrand, president & CEO of Toys “R” Us Canada. “The holidays are the ultimate family bonding time, and this Top Toy List will help bring smiles and laughter to families this holiday [season].” Toys “R”...

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Ryan Hamilton of Plus-Plus Talks Toys on the ‘Power Kid Podcast’

In this week’s episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design speaks with Ryan Hamilton, head of product development at Plus-Plus A/S and head of operations at Plus-Plus USA, makers of open-ended construction toys loved by kids and grownups alike. On the show, Albritton delves into Hamilton’s backstory from his early experiences at Dan Buckey & Associates to his time as a toy and game buyer at Barnes & Noble. Then the conversation delves into Plus-Plus and the challenges of creating the acclaimed Plus-Plus GO! collection, from which the Street Racing Super Set landed...

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Far Out Toys Fuels Up Partnership with Musselman’s Apple Sauce, NASCAR Xfinity Series Driver Josh Williams

Far Out Toys and NASCAR Xfinity Series driver Josh Williams are fueling up with Musselman’s Apple Sauce to engage with families. In an effort to showcase the NASCAR racing experience for the whole family, Williams, Far Out Toys, and Musselman’s have several initiatives rolling out this fall. “Josh Williams is dedicated to supporting children especially through generating awareness for childhood wellness and the importance of play,” says Keith Meggs, CEO and Founder of Far Out Toys. “Working with Josh and his sponsor, Musselman’s Apple Sauce, allows us to join forces to bring the excitement of NASCAR and racing home...

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Far Out Toys Revs Up Partnership with Kyle Busch Motorsports

When it comes to racing, kids tend to start young, and there may not be a better example than NASCAR driver Kyle Busch. The two-time NASCAR Cup series champion got his start by racing go-karts at age 6, and now the family tradition continues as Busch’s 5-year old son, Brexton, begins his career behind the wheel of his No. 18 Beginner Box Stock Car. In an effort to support the young driver and extend its relationship with NASCAR and the racing community, Far Out Toys is partnering with Kyle Busch Motorsports to sponsor Brexton throughout the 2020 and 2021...

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Talkin’ Toys: Meet Horizon Group USA’s New CEO

The Toy Book chats with Janet Hsu about her goals as she takes the helm of the company. Toy Book: What is your overall vision for Horizon Group as CEO? Janet Hsu: My vision is to infuse technology and invest in further innovation in order to transform the organization into one that is even more adaptive to ever-changing consumer needs; one that helps consumers embrace the complexities of the new world. I will also define a comprehensive roadmap to further establish Horizon Group as the No. 1 DIY, creative crafts, and STEM education powerhouse in the world. TB: What...

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Delanie West Appointed to Women in Toys’ Board of Directors as Diversity & Inclusion Chair

BeSuper Creative‘s Delanie West has been appointed to the board of directors at Women in Toys, Licensing & Entertainment (WIT) as its first Diversity & Inclusion (D&I) Chair. In her new role, West will lead WIT’s efforts to foster diversity, inclusion, and belonging in the industry throughout WIT’s global community. She will also lead the development of Black Women in Toys, Licensing & Entertainment (B-WIT), a new initiative focused on attracting, recruiting, spotlighting, and advocating for Black women in the industry. “As an organization whose mission is based on equality, WIT is rooted in the truth that everyone must...

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Toys “R” Us, Target Digital Partnership Comes to an End

Just nine months ago, Target Corp. and Tru Kids Brands (Tru Kids) revealed a partnership deal under which Target’s toy assortment, digital capabilities, and fulfillment services would support the relaunched Toys “R” Us shopping experiences in the U.S. both online and in-store. That relationship has come to an end. Last October, both parties touted the relaunch of as a digital destination for toy-related content with purchasing powered by Target. Consumers interested in a product from Toys “R” Us would be taken to Target’s website to make a purchase. Upon opening during the holiday season, the new Toys “R” Us concept stores...

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Exclusive: Jakks Pacific Celebrates Christmas in July with New ‘Elf,’ ‘Gremlins’ Toys

It’s been an interesting year, but as history has taught us, the holidays are still coming. To celebrate Christmas in July, Jakks Pacific and the Toy Book, the Toy Insider, and the Pop Insider are spreading a little holiday cheer by pulling back the curtain on three new seasonal products that are hitting retail this fall. Two are sure to be a hit with North Pole enthusiasts, while the third will bridge that delicate balance between Halloween, Christmas, and New Year’s Eve! Elf Talking Plush Straight from filmmaker Jon Favreau’s 2003 holiday classic, Elf, comes the Buddy the Elf...

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