Source: MLGPC

A high-octane product of 1960s-era monster madness, hot rodding, and kustom car culture is fueling up for a return to the mainstream.

Ahmet Zappa‘s Monsterfoot Productions (Disney’s The Odd Life of Timothy Green) inked a deal with J. Lloyd International to acquire the rights to the Weird-Ohs monster hot rod model kits that were originally offered by the Hawk Model Co. beginning in 1963. Under the new deal, Monsterfoot will develop and produce new entertainment projects based on Weird-Ohs. The original line was created by William ‘Bill’ Campell and spawned a licensing juggernaut that moved well beyond model kits and into action figures, board games, trading cards, puzzles, masks, records, and more.

“This is a dream come true for me,” says Zappa. “I’ve been a fan of Bill Campbell’s work my entire life. In fact, I was inspired to call my company Monsterfoot because of artists like Bill. Weird-Ohs combines two things I love: monsters and hot rods. What’s better than that?”

Michael Goodman of Toronto-based MLGPC brokered the deal between J. Lloyd International and Monsterfoot.

“There is no one on this earth more well suited to develop entertainment for the Weird-Ohs brand than Ahmet Zappa and the talented team at Monsterfoot,” says Goodman. “I have no doubt that Ahmet’s creative is going to blow people’s minds!”

Weird-Ohs most recently raced onto the small screen as a 13-episode animated series produced by DHX Media for Fox Family Channel in 2000.

MLGPC recently inked a first-look deal with The Nacelle Co. to identify toy lines for its development and production slate.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.