Author: Maddie Michalik

Scholastic Goes Prehistoric as Master Publishing Partner for ‘Dino Ranch’

Boat Rocker Studios just lassoed another partner for Dino Ranch. Scholastic has signed on as the master publishing partner for English language territories. The worldwide deal gives Scholastic the rights to design and produce a line of readers, sticker storybooks, novelty, activity books, and audiobooks. Products will launch next fall. “We are delighted to be partnering with Scholastic on what promises to be an exciting range of publications, as we continue to build Dino Ranch into a global franchise,” says Jon Rutherford, managing director and president rights, Boat Rocker Studios. “The unique and exciting mix of cowboys, cowgirls, and dinosaurs has...

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Disney+ Hotstar Orders Three Seasons of Cosmos-Maya’s ‘Selfie with Bajrangi’

One of India’s most popular animated kids’ shows is heading to Disney+ Hotstar. The streaming platform commissioned 234 episodes of Cosmos-Maya‘s animated series Selfie with Bajrangi. The multiseason deal is for three seasons of 78 11-minute episodes for Disney+ Hotstar, which has 400 million viewers, 8 million paying subscribers, and additional library content from Disney+. Selfie with Bajrangi airs daily on primetime slots of India’s Disney Channel and Disney Hungama. It is also the first Indian animated kids’ series to be featured on Star Plus, a general entertainment channel. The show’s launch on Disney+ Hotstar will coincide with the launch of Disney+...

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Planeta Junior Adds More Than 20 Animated Series to YouTube

Planeta Junior is helping to lighten stay at home orders with more than 350 hours worth of content now available for free. The European kids’ and family entertainment company has made more than 20 animated series available on YouTube, including Gormiti, Pucca, and Baby Heidi. The Gormiti YouTube channel is available in English, French, Spanish, Italian, and Greek, and includes episodes from the series and exclusive content. Pucca’s YouTube channel is available in English, French, Spanish, Italian, and Polish, and features the entire first two seasons. Kids can also watch the musical YouTube channel for Baby Heidi in Spanish, English, Italian, Greek, and...

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Comic-Con International: San Diego Is Canceled

For the first time in its 50-year history, Comic-Con International: San Diego is canceled. SDCC will instead return to the San Diego Convention Center from July 22-25, 2021. The cancellations are due to the ongoing COVID-19 pandemic and recent statements by the Governor of California, which have deemed it unsafe for large gatherings to take place. In addition, the next WonderCon, which would have taken place this year from April 10-12, will happen from March 26-28, 2021. A major renovation of Balboa Park’s Federal Building has also been delayed, which is the home of the Comic-Con Museum, set for...

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The Very Hungry Caterpillar Gets Licensing Agent in the Benelux

New items from The World of Eric Carle will be available in the Benelux. The Joester Loria Group has appointed License Connection as The World of Eric Carle, including The Very Hungry Caterpillar, licensing agent in the Benelux. License Connection will represent the brand across a wide range of licensed categories including apparel, puzzles, games, and home goods, and will be seeking to expand the licensing portfolio into categories such as food, baby accessories, and retail partnerships. License Connection will also manage existing and new partnerships. “We are really excited about this relationship with the TJL Group and thrilled...

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Global Licensing Group, Licensing International Launch Virtual Licensing Week

As global uncertainty has not waivered due to the COVID-19 pandemic, many industry events are being canceled, postponed, or are going virtual. Licensing Week Virtual is a new, weeklong event that will connect retailers, manufacturers, and the media together with the licensing business. The Global Licensing Group has partnered with Licensing International for the inaugural, online-only event, which will take place from June 15-19. While the event is not meant to replace Licensing Expo, which was postponed from June to August, it will complement the conference taking place from Aug. 11-13 and Brand Licensing Europe, which will take place...

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Mattel Launches Mega Recycling Program with TerraCycle

Mattel Inc. is taking one step closer to its sustainability efforts. The company today launched the Blocks and Bricks Recycling Program and entered a partnership with TerraCycle for consumers to recycle Mega Bloks, Mega Construx, and other non-electronic Mega toys to create new products in Canada. At no charge, consumers, including interested schools, offices, and community organizations, can send in their Mega toys to be recycled using prepaid shipping label. When received, TerraCycle will clean the blocks and bricks, melt them into hard plastic, and remold them to make new products from the recycled materials. New items include playgrounds, picnic...

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Magformers to Sponsor Young Inventor Challenge

A global pandemic can’t — and won’t — stop kids’ creative minds. This year, Magformers will join Mattel, ASTRA, and Scholastic in sponsoring the 15th annual Chicago Toy & Game Group‘s (ChiTAG) Young Inventor Challenge. Designed to be a platform for creative kids, the Young Inventor Challenge gives kids ages 6-18 a chance to produce and pitch original inventions to major toy companies and industry professionals, members of the media, general public, and more. The Magformers marketing team, including staff from both the U.S. and South Korea, will be judges for the competition. “The Young Inventor Challenge is an inspiring...

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Roybi Launches Companion Character to Coach Kids on Health, Self-Care Practices

Some toy companies are helping kids form healthy habits — and to stick to them. Today, Roybi Robot launched a patent-pending companion character named Docbi, a scientist friend that is designed to help kids stay in good health and high spirits during these unprecedented times. Using artificially intelligent technology, the Docbi character will be integrated into various lessons and interactive games on the original Roybi Robot to help kids practice good hygiene. Lessons include the importance of washing hands, eating veggies, and covering your mouth while sneezing. Developed with recommendations by the Center for Disease Control and Prevention and...

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MGA Entertainment Delivers 65,000 Masks, Protective Shields to U.S. Hospitals

In just seven days since its launch, MGA Entertainment (MGAE)’s Operation Pac-Man initiative delivered medical supplies to 40 hospitals nationwide during the coronavirus pandemic. The parent company of L.O.L. Surprise! and Little Tikes started the non-profit organization Operation Pac-Man last week to manufacture and distribute medical supplies to facilities in dire need of them. The company delivered more than 65,000 surgical, N95, and KN95 masks and face shields to hospitals in the U.S. The organization is also supporting the 250-bed, makeshift hospital in the Los Angeles Convention Center. In addition, throughout the past week, the designers and engineers at MGAE and Little...

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