Buffalo Games and EastPoint Sports have merged.

In a deal that closed on Jan. 31, EastPoint Sports merged with and into Buffalo Holding Corp., a wholly-owned subsidiary of Buffalo Games. The merger combines Buffalo Games’ expertise in the games and puzzles category with EastPoint Sports’ extensive offerings in the realm of game room products, outdoor tailgate games, and lawn games.

“We identified the outdoor/indoor games category as a significant opportunity for growth, and we look forward to bringing enhanced innovation and excitement to the category through EastPoint’s market-leading products,” says Buffalo Games CEO, Nagendra Raina.

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EastPoint Sports is known for its portfolio of games, including KanJam, cornhole, foosball, and a wide array of products marketed under top licenses, including Hasbro’s NERF, NFL, NHL, and more.

Buffalo Games is the largest designer and manufacturer of jigsaw puzzles in the U.S. and creates products under license from Thomas Kinkade, Star Wars (Lucasfilm), Charles Wysocki, and more. The company also offers a wide array of games for all ages, and markets kid-focused products under its Chuckle & Roar brand and operates several subsidiaries, including Ceaco Puzzles, Brainwright, and Gamewright.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.