Hasbro kicked off its second annual Yo Joe! June campaign with a Fan First Friday live stream that went heavy on the G.I. Joe Classified Series reveals alongside a couple of surprises via the team at Jada Toys.
The 6-inch scale G.I. Joe Classified Series continues to do big business across major retailers, fan channel retailers, and hobby and collectibles shops across the country. The new figures and vehicles — many of which have been issued as retailer exclusives — are selling out quickly and leading to a robust secondary market as stores struggle to keep up.
The G.I. Joe Classified Series Heavy Artillery Roadblock Action Figure went live for preorder exclusively at Amazon on Friday and has already sold through its initial allotment. Other new figures revealed include:
- G.I. Joe Classified Series Snake Eyes & Timber: Alpha Commandos | Available July 1. Preorders begin June 10.
- G.I. Joe Classified Series Special Missions: Cobra Island Major Bludd Action Figure | Available now. Target Exclusive. Restocks coming soon.
- G.I. Joe Classified Series Special Missions: Cobra Island Alvin “Breaker” Kinney Action Figure with RAM Cycle | Available July 1. More details TBA.
- G.I. Joe Classified Series Special Missions: Cobra Island Gabriel “Barbecue” Kelly Action Figure | Available July 1. More details TBA.
Additionally, Hasbro says that new products for the ongoing 3.75-inch G.I. Joe Retro Collection will be unveiled at the upcoming Walmart Collector Con this summer.
The G.I. Joe Franchise Team issued updates on content collaborations and licensing partnerships, including a new line of apparel from Fifth Sun that is available exclusively at Amazon, and an upcoming World of Tanks: Modern Armor collaboration. Following a PC debut last year, G.I. Joe and Cobra will join the fight in World of Tanks: Modern Armor on Playstation and Xbox this summer.
Finally, Jada Toys is continuing to build out its G.I. Joe collection with an upcoming die-cast Nano Metalfigs 18-pack that features 1.65-inch characters from the G.I. Joe: A Real American Hero line. Later this year, the company will also release a G.I. Joe V.A.M.P. MK-II R/C vehicle. The 1:18-scale vehicle includes full-function radio control and a turbo boost button.
Additional G.I. Joe products from Hasbro and its licensing partners will be revealed throughout the month at Yo Joe! June continues.
