The global rollout for Headstart International‘s Best Furry Friends continues.

The Australian toymaker inked a new deal with YouKu via Playology International and Senyu International to bring the CGI-animated series to audiences across the region. Best Furry Friends support’s Headstart’s global toy brand that includes dolls, plush, and collectibles. The series debuted in China in February and immediately rose to become the 12th most popular animated series and the third most popular foreign animated property on the YouKu platform.

“The opportunity to put the Best Furry Friends series on the YouKu platform has really allowed us to reach more kids globally,” says Andrew Hendy, CEO of Headstart International. “We were thrilled to see how engaged kids are with the Best Furry Friends characters in such a short period of time and hope the momentum continues!”

Produced in collaboration with Turner Asia Pacific, a WarnerMedia company, the 3D CGI animated series follows the six core Best Furry Friends characters, the Besties, and their unique BFFs. The pilot episode, “Zara’s Birthday Blues,” is available on the Best Furry Friends YouTube channel globally.

Beijing-based YouKu will host versions of Best Furry Friends dubbed in Mandarin for viewing instream and via download through its online and mobile platforms.