UNO Play with Pride | Source: Mattel Games/The Toy Book

Mattel Games‘ latest UNO deck is dedicated to celebrating inclusivity and the LGBTQ+ community.

UNO teamed up with the It Gets Better Project (IGB) — a nonprofit dedicated to uplifting, empowering, and connecting to the LGBTQ+ community globally — for UNO Play with Pride. The colorful, 112-card deck is available exclusively at Target beginning this month.

UNO Play with Pride | Source: Mattel Games

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To celebrate the partnership, Mattel donated $50,000 to IGB in support of its efforts and initiatives with LGBTQ+ youth and will be a partner of the It Gets Better Project Digital Pride Festival in late June. The festival will bring together the organization and the general public to participate in virtual conversations with trailblazers in the LGBTQ+ community as they discuss important topics in the community over a game of UNO Play with Pride.