Mattel has named Michelle Mendelovitz as its new Head of Mattel Television Studios. In this role, Mendelovitz will oversee the development, production, and distribution of Mattel properties on broadcast and streaming.

“Mattel is a globally revered brand that I’ve always admired for its ability to empower and relate to [its] audience generation after generation,” Mendelovitz says. “Taking that bold spirit to speak to themes that impact people’s worlds while simultaneously entertaining audiences of all ages is what we are focused on as we grow Mattel Television Studios into an inspiring storytelling home for best-in-class creators.”

Mendelovitz previously worked at Disney 20th Television Studios, Apple TV+, Sony Pictures Television, and CBS Television Network. She most recently served as Executive Producer for Hiddenlight Productions, where she worked with Hillary and Chelsea Clinton to develop scripted projects for the initial slate for their production company.

“Michelle is a powerful creative leader with a wealth of experience working with top studios and creators to make innovative, quality content across genres and platforms,” says Ynon Kreiz, Chairman and CEO of Mattel. “We are excited for her to join at a time of such momentum for the company, and for the important role she will play in developing stories that resonate in culture and growing Mattel’s global fan base.”

Properties developed under Mattel Television Studios include Barbie, Thomas & Friends, Hot Wheels, Fireman Sam, Polly Pocket, Barney, Masters of the Universe, Monster High, and Pictionary.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.