Our Generation has officially been making dolls, playsets, and storybooks for 30 years.
To kick off the anniversary celebrations, Our Generation unveiled a new commemorative logo to go along with activities, events, giveaways, and other surprises this fall. The company will also launch new collections as a part of the anniversary celebration.
“Our Generation is more than dolls and accessories — it’s a canvas for children’s dreams,” says Anne-Sophie Grenier, Marketing Manager at Battat Toys. “Each toy we create has a story, mirroring the friendships, adventures, and limitless imaginations of the children who welcome them into their lives and who are the heart of our brand — inspiring us every step of the way. This anniversary is a celebration of every child who has grown up with us, every parent who has chosen us, and every story that has intertwined with ours.”
Since the brand’s debut in 1994, Our Generation has won awards from Good Housekeeping, Parents Choice Awards, Family Choice Awards, Creative Child Magazine, and more, including The Toy Book’s sister publication, The Toy Insider.
