Originally published April 3, 2023; Updated April 20, 2023
Following a 45-year hiatus, the Playmobil Color series is making a comeback.
Playmobil inked a deal with Crayola to relaunch the line this fall with a collection of five new sets that include basic white figures, accessories, vehicles, and more that kids can color and customize with Crayola Ultra Clean washable markers.
“The Playmobil and Crayola brands complement each other as our trusted products reflect the heritage, creativity, and engagement we both have with kids and families,” says Rob Spindley, Licensing Director, EMEA at Crayola. “As we grow this partnership over the coming years, we will expand the engagement touch points to truly embrace this incredible partnership.”

Retailers can look to stock their shelves with the following sets for kids ages 6-10:
- 71372 PLAYMOBIL Color: Fashion Boutique
- 71373 PLAYMOBIL Color: Fashion Design Set
- 71374 PLAYMOBIL Color: Fashion Dress
- 71376 PLAYMOBIL Color: Racing Car
- 71377 PLAYMOBIL Color: Motorbike
The street date for the line is October 27, 2023.
Playmobil continues to explore new avenues via licensing, including a just-launched range of anime-inspired Naruto figures. For more on the brand’s 2023 lineup, check out The BIG Toy Book, available now.