The History Channel celebrated the launch of its new, four-part docuseries The Toys That Built America by kicking off the season of giving.
In partnership with Blue Star Families, The History Channel held a Mission To Honor philanthropic event at the B&O Railroad Museum in Baltimore on Monday. U.S. military families and veterans in attendance received an assortment of toys and educational products provided through the generous support of companies and organizations, including Basic Fun!, deuter, Educational Insights, Funko, Hasbro, Mattel, Radio Flyer, Silly Bandz, the Sydney Paige Foundation, and others.
The Toys That Built America premieres Sunday, Nov. 28, at 9 p.m. ET/PT with “Masters of Invention,” an episode that explores the history behind Slinky, Silly Putty, and Frisbee. The series blends dramatic reenactments with archival footage and interviews with experts, including our own Laurie Schacht, President and Chief Toy Officer at Adventure Media and Events, publisher of the Toy Book, the Toy Insider, and the Pop Insider. Check out a clip below.
The History Channel is pledging to donate $1 for every post on social media — up to $25,000 — to Blue Star Families by encouraging followers and viewers to share a photo, video, or nostalgic memory of their favorite childhood toy using #ToysThatBuiltAmerica and tagging @HISTORY.
Immediately following the premiere of The Toys That Built America, The History Channel will premiere the first of two toy-centric episodes of Modern Marvels. Then, the toyetic content continues into December with the debut of The Toys That Built America: Snack Sized on December 12.