The Toy Insider, the No. 1 resource for toys and games, has revealed dates and locations for its highly anticipated media and influencer events in 2024.
In addition to its legacy Sweet Suite and Holiday of Play events, the company added a third event called Spring Fling, which is set to take place in March of next year. Each event will take place in New York City.
On March 14, influencers, media, and trendsetters will come together at Lavan Midtown to explore toy trends at the first-ever Spring Fling toy preview event. Guests can preview products from 35 toy, game, and play companies before they hit retail shelves. Just like at other events hosted by The Toy Insider, guests will enjoy food, cocktails, contests, games, and activations during the event.
The 15th annual Sweet Suite event is The Toy Insider’s second — and largest — toy preview event of the year. On July 17, more than 350 press and digital creators will gather to interact with sweet new toys, collectibles, video games, and more from 65 companies.
Guests can enjoy over-the-top photo ops, contests, games, food, and cocktails at Suite Sweet’s new venue, The Glasshouse. This media event is a fun way to preview hot new toys in a positive, exciting environment.
The final event that The Toy Insider will host next year is Holiday of Play. On Sept. 17, more than 150 guests will visit Current at Pier 59 for a celebration of gift giving.
At Holiday of Play, guests will see The Toy Insider’s highly anticipated Holiday Gift Guide for the very first time, and get hands-on playtime with toys and games from the Hot 20, 12 Under $20, and STEM 10 lists.
Guests will have a first look at the season’s top toys from 30 toy companies, discover the latest holiday toy trends, and participate in interactive experiences at the event.
Each event is carefully designed to highlight the joy of toys while providing guests with an inside, exclusive look at what’s new and trending. The toy experts at The Toy Insider are excited to showcase well-made products and provide guests with unforgettable experiences.
Influencers and press can request invitations, and learn more information about each event, at thetoyinsider.com.
