Shipping Containers at a Mystery Port | Source: Pexels

The global shipping crisis rages on, and with it comes a continued spike in retail imports at major U.S. ports.

According to the latest update from the National Retail Federation (NRF) and Hackett Associates’ monthly Global Port Tracker, this spring has seen record numbers of freight containers making their way through the system. The mass quantities of freight — including toys and games — are expected to continue as retailers and manufacturers bring in seasonal merchandise early in an effort to mitigate future cost increases and more supply chain issues that could loom on the horizon.

“Retailers are importing record amounts of merchandise to meet consumer demand, but they also have an incentive to stock up before inflation can drive costs higher,” says NRF Vice President for Supply Chain and Customs Policy Jonathan Gold. “Whether it’s freight costs or the wholesale cost of merchandise, [the] money retailers save is money that can be used to hold down prices for their customers during a time of inflation. In addition, retailers are preparing for any potential disruptions because of the West Coast port labor negotiations, which are set to begin next week.”

Related: The Supply Chain Crisis Reignites Reshoring Efforts

The report notes that consumer spending is outpacing income growth.

While final numbers for April have not yet emerged, the Global Port Tracker reports that U.S. ports handed 2.34 million Twenty-Foot Equivalent Units (TEU), which sets a record for the highest number of containers important in a single month since the NRF began tracking imports 20 years ago.

While the overall U.S. retail sales numbers for the toy industry have yet to emerge for the first four months of 2022, the Q1 earnings season has proven to be a promising sign for the months ahead with strong growth from all major toymakers.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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