Warner Bros. Celebrates Iconic IP at Brand Licensing Europe 2026

Warner Bros. Discovery Global Consumer Products returns to Brand Licensing Europe 2026 to showcase its brands and entertainment portfolios. 

One key headliner for Warner Bros. is Harry Potter. This year, the franchise celebrates the 25th anniversary of Harry Potter and the Philosopher’s Stone. Alongside various partnerships and collaborations, the momentum continues with the highly-anticipated HBO original television series premiering Christmas Day. 

Warner Bros. continues to bring action-packed adventures through its heroic properties. The DC universe evolves with the growing slate from DC Studios, creating exciting opportunities for partners. The Lord of the Rings joins the showcase by celebrating the 25th anniversary of the first movie in Peter Jackson’s film trilogy. Additionally, Warner Bros. will strengthen its horror portfolio through key categories, such as collectibles, apparel, home goods, gaming, and immersive experiences. 

This year’s showcase also brings nostalgic moments through its animation lineup. The slate expands with features films such as Bad Fairies and The Lunar Chronicles. Guests can also expect new innovations for beloved classics, including Scooby-Doo, which enters a new era with Scooby-Doo: Origins. This live-action animated series will engage new and longtime fans as Tom and Jerry and Loony Tunes deliver strong licensing opportunities.

Visitors can learn more about Warner Bros. by visiting Stand B121 at Brand Licensing Europe, or visiting  warnerbros.com.