Pika! Pika! Kids can now become real world Pokémon Trainers with My Partner Pickachu, from Wicked Cool Toys.

The new, fully interactive Pokémon toy brings the bright yellow Pikachu to life using touch-sensor technology with two modes of play. The toy taps into Pikachu’s “electric powers” to trigger more than 100 interactions, including lights in his tail and cheeks, iconic sounds, movement, and expressions.

Never before have fans been able to engage and interact on this level with a Pokémon product in the real world,” says Michael Rinzler, co-president of Wicked Cool Toys. “My Partner Pikachu uses touch-sensor technology in a unique way to bring Pikachu to life and offer fans a way to role play as Pokémon trainers with their own interactive Pokémon.”


Discovery Mode allows kids to interact with Pikachu’s touch sensors to discover more than 100 reactions, and Training Mode lets kids master Pikachu’s different touch-sensor combinations to learn its nine different reactions.

“While sensory technology has been used in toy lines previously, My Partner Pikachu takes this technology to a whole new level by providing a myriad of varied responses that make fans feel that Pikachu is truly communicating with them in an organic way,” adds Jeremy Padawer, co-president of Wicked Cool Toys.

My Partner Pikachu is available now at Target, Amazon, Walmart, and other retailers.