Lego has released this rendering of Ronin, the main antagonist of the upcoming LEGO Ninjago: Shadow of Ronin, arriving on Nintendo 3DS and PlayStation Vita on March 24. The image also features the titular bad guy’s band of villains, including Frankjaw, Master Chen, Skales, and General Cryptor.
Warner Bros. Entertainment, TT Games, The Lego Group, and Universal Partnerships & Licensing revealed the first official gameplay trailer for LEGO Jurassic World today. The title launches in June for Xbox One, Xbox 360, PlayStation 4, PlayStation 3, Wii U, Nintendo 3DS, and PlayStation Vita.
American Greetings Properties (AGP), the intellectual property and outbound licensing division of American Greetings Corporation, is revamping its licensing, entertainment, digital, and distribution teams, starting with the hire of former longtime Zodiak Kids executive Karen Vermeulen. Vermeulen joins AGP as its new head of global sales and co-productions, and will initially be based out of London.
Safari Ltd. is partnering with Governmentshopping.com, a web site that kicked off in February. As a partner store, various government employees are now eligible to purchase Safari Ltd. products at a discounted rate through the Government Shopping website.
“We are extremely grateful for the opportunity to partner with Government Shopping,” said Alexandre Pariente, CEO of Safari Ltd. “As an American-owned, family run company, we are pleased to provide our Toys that Teach to all government and military service men and women all over the world. We are proud to support those that serve and represent our nation around the world and their families.”
The Toy Industry Association (TIA) is urging support for a new bill before the U.S. Senate, the Frank R. Lautenberg Chemical Safety for the 21st Century Act, which would modernize the Toxic Substances Control Act (TSCA) of 1976. The TSCA empowers the Environmental Protection Agency (EPA) to address chemical safety, require testing, and establish regulations on chemicals used in products sold in the U.S.
At the SXSWedu Conference in Austin, Lego Education demoed the new Lego Education EV3 Programming App for use with the Lego Mindstorms Education EV3 solution. The app is intended as an effective way for classrooms to get started with Lego Mindstorms Education EV3 within a 45-minute classroom period. [Read more...]
Marvel Rolls Out Extensive Toy, Kids Product Program for Avengers: Age of Ultron, Spider-Man, and More
On Wednesday, Disney Consumer Products (DCP) revealed its 2015 plans for Marvel and its key franchises, including The Avengers and Spider-Man. This year will see the roll-out of one of DCP’s biggest licensing programs to date, which would revolve around Marvel’s Avengers: Age of Ultron, the launch of new animated content, and innovative marketing initiatives.
In April, Funko will release Disney Heroes vs. Villains Mystery Minis, a new blind box series made up of six Disney heroes and six Disney villains packaged individually. Each hero in the set has a villain counterpart, e.g., Ariel and Ursula, Anna and Marshmallow, Peter Pan and Captain Hook, etc.
The rarity scale is 1/12, making the chances for each figure roughly equal.