ImperialLogoImperial Toy has launched a new and improved website, www.imperialtoy.com.

“Redesigned for ease of use, the new website has been in the planning and development phase for the last six months,” says Tim Nolan, president, Imperial Toy. “The site was explicitly designed to keep navigation and functionality simple, providing consumers, specialty stores, mom-and-pop shops, and the like with an easy way to engage with our brands and discover new and exciting products.”

For more information, visit www.imperialtoy.com.