Little Tikes Debuts My First Mighty Blasters, My First Balance-to-Pedal Bike

MGA Entertainment’s (MGAE) Little Tikes division is rolling out new products — in new categories — just in time for the holidays.

The company is getting into the blaster game with its first line of blasters aimed at kids ages 3-5. My First Mighty Blasters swap the foam darts common to the blaster aisle with soft “power pods” that are safe for little ones to use. The line debuted with the Boom Blaster, Dual Blaster, and Mighty Bow, all of which are available online from Amazon, Target, and Walmart, with limited in-store availability at select Target stores beginning in February.

Additional Power Packs are available to extend the fun. Each Power Pack comes with five colorful power pods and a Bandolier. The packs work with all Pocket Power Blasters.

Over the past few years, the balance bike category has been growing fast, and the My First Balance-to-Pedal Bike puts a new spin on the concept. Geared toward young riders ages 2 and up, it’s the only balance bike that transitions into a regular bicycle without having to add or remove any pieces.

Available in pink and green, the bike features solid rims (no flat tires), an adjustable handle and seat for bike transition, and patented telescoping cranks and articulating pedals that fold out for grow-with-me mode.

About the author

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.