Toys “R” Us Partners with Save the Children to Promote Disaster Preparedness

Toys-R-Us-Logo copyWith this month marking the 10-year anniversary of Hurricane Katrina, Toys “R” Us is once again partnering with Save the Children to promote disaster preparedness and offer customers an opportunity to help families across the country in times of crisis. Toys “R” Us stores nationwide are offering an exclusive reusable tote bag featuring a young child’s artwork, from which $1 from the purchase of each bag benefits Save the Children’s Domestic Emergency Fund, which provides a safe environment for children and families when disasters strike.

In addition, families looking to prepare their loved ones for an emergency can find planning tips and a disaster checklist from Toys “R” Us and Save the Children on the company’s dedicated Disaster Preparedness page, as well as critical child safety information for parents and caregivers at Toys “R” Us’ Safety Experts Say blog.

Finally, social media users are encouraged to check out the #WhatsInYourBag initiative starting September 10, which educates families on what they should pack in an emergency, by searching for the hashtag and following @Toysrus on these sites.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.

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