Barbie Rolls Into the LA Auto Show for Extra Convertible Debut
Barbie has a hot new ride with some colorful wheels. Mattel rolled into The LA Auto Show to drop...
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Search Results for: Barbie
Mattel Introduces New Barbie Mega Construx Line
Barbie is getting smaller. Mattel is releasing a new Barbie Mega Construx line! Known for its...
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WowWee Adds Barbie License to Its Pop2Play Line
Barbie’s Dreamhouse has gotten an upgrade. WowWee’s Pop2Play line is expanding to include new...
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Mattel Introduces Barbie Music Producer Doll to Highlight the Gender Gap in the Music Industry
Timed with the conclusion of the 2021 MTV Video Music Awards (VMAs) at the Barclays Center in...
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Mattel Inks Physical Distribution Deal for Barbie, Thomas & Friends, Masters of the Universe Animated Content
Digital-first entertainment is the norm, but physical media continues to have a place alongside...
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Mattel, Authentic Brands Collaborate for Elvis Presley Barbie, Fisher-Price Little People
The King of Rock and Roll is headed back to the toy box. In celebration of Elvis Week, August...
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Mattel Reveals First Look at ‘Barbie: Big City Big Dreams’
A new Barbie adventure is coming to Netflix this fall. Barbie: Big City, Big Dreams is the latest...
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WeCool Toys Forges Partnership with Mattel for Hot Wheels, Barbie Compounds and Activities
Barbie and Hot Wheels are entering new categories this fall: compounds and activities. WeCool Toys...
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Mattel Taps Itochu Corp. to Rep Barbie for Licensing in Japan
Mattel, Inc. entered into a multi-year agreement with Itochu Corp. to build a full licensing...
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Helen Keller Joins Barbie’s Inspiring Women Series
The doll celebrates Keller’s lifetime academic accomplishments and advocacy.
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