dynacraft-eif-bikerjuicebar-badgeThe last of Dynacraft’s Experiments in Fun events is scheduled to take place in Portland on Saturday. For one day only, kids are invited to wheel over to Portland’s Pioneer Courthouse Square to find a biker-themed pop-up juice joint, set inside a fully transformed shipping container complete with a temporary tattoo parlor and a karaoke stage.

Outside, there will be opportunities to grab props and pose with a row of Dynacraft bicycles, or to go straight to the Test Ride section and try out wheeled products featuring Hello Kitty, Tony Hawk, Monster High, Minions, Spider-Man, and more.

The event is scheduled to take place from 12 to 3 p.m. at 701 SW Sixth Ave. More details and RSVP information is available at Dynacraft’s website.

Experiments in Fun has been part of the company’s re-branding campaign, which has involved re-launching its web site with new features on safety, how to measure for the right size bike, new video tutorials on assembling, and more brand focused pages for its licensors. The Experiments in Fun campaign is designed to encourage families to go out on their bikes.

Previous events in Dynacraft’s Experiments in Fun campaign included transforming Atlanta’s Piedmont Park into a Ride-In Theater on May 30 and A Color Ride event in St. Paul, Minn., back in mid-June.