Mattel’s Fisher-Price brand is launching a new line of wooden toys.
Fisher-Price boasts a large portfolio of toys for kids across various age ranges, including licensed offerings such as a Darth Vader robot, football-themed Little People figures, and more. The company’s newest line features a classic toy material: wood.
A contemporary take on the classic wooden toy, this new collection includes wooden toys made from FSC-certified sources. The collection features Wooden Stacking Blocks for kids ages 18 months and up, a Wooden Music Table for kids ages 2 and up, a Wooden Toolbox Set for kids ages 3 and up, and more.
Beyond colorful fun, the new toys are designed to encourage the development of fine motor skills, sharing, and creative play. The full collection includes even more stacking toys, activity toys, playsets, and musical toys. Each toy was tested in the Fisher-Price Play Lab for kid approval.
The Fisher-Price Wood toys are available exclusively at Walmart, both online and in-store.
