by Laurie Chartorynsky, The Toy Association
During a special presentation at PlayCon, Victoria Fang, Google’s UX (user experience) design lead for the tech company’s new kid-friendly features, will share insight on emerging technologies when the conference returns, from May 8 to 9 in San Francisco, Calif.
During her presentation, “Google Assistant for Kids & Families: Conversation, AI, and Play,” Fang will highlight more than 50 games, stories, and activities tailored to kids and families recently introduced on Google Assistant, its virtual personal assistant app which can engage in two-way conversations and is primarily available on mobile and smart home devices, including Google Home. PlayCon attendees will learn about Google’s processes for the initiative, and why the tech giant is excited about the future of kids and play.
As the UX lead for Google’s Assistant for Kids & Families team, Fang leads a team of designers and writers dedicated to making kids’ experiences with Google more intuitive and meaningful.
“With the theme #PlayForward, the new PlayCon is looking to take knowledge from the biggest thinkers in business today and share it with the toy community—information that will be available to them all in one place,” said Marian Bossard, The Toy Association’s executive vice president of global market events. “Exclusive tips from Google will no doubt help attendees take their businesses to the next level. We are ecstatic to have Victoria Fang join us at PlayCon.”
PlayCon’s speaker roster includes more than two dozen thought-leaders, industry analysts, toy influencers, consumer product executives, and other motivational speakers who will lead short “TED Talk”-like sessions during the conference’s new format. Confirmed speakers include: Facebook’s Eva Press; alternative reality game designer Jane McGonigal; Dale Dougherty, “father” of the Maker Movement; Activision Blizzard’s Tim Kilpin; Jefferies’ Stephanie Wissink; Trend Hunter’s Armida Ascano and Courtney Scharf; Ted Curtin of ProdigyWorks; and more.
Visit ToyAssociation.org/PlayCon to register and for a list of up-to-date speakers, hotel information, and other news about the industry’s premier conference for play professionals.
