IMC Toys has entered into a new partnership with El Reino Infantil, a digital community for Spanish-speaking children.

IMC Toys’ musical content will be integrated into El Reino Infantil’s main YouTube channel, which has more than 60 million subscribers. This will include IMC series Cry Babies Magic Tears, BFF, and VIP Pets.

As part of the collaboration, some of the Kitoons content will be on El Reino Infantil’s YouTube channels in eight different languages including Spanish, English, Portuguese, Russian, Italian, French, German, and Romanian. This multilingual approach aims to enhance the global appeal of Kitoons and ensure that children worldwide can immerse themselves in these stories in their native language.

About the author

Maggie Dougherty

Maggie Dougherty

Maggie Dougherty is an editorial intern at Adventure Media & Events. She is a senior at Iona University in New Rochelle, New York, where she studies digital media and production. In her free time, Maggie can be found watching Conan O’Brien videos on YouTube, reading biographies of Lyndon B. Johnson, or listening to the Succession soundtrack.

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